December 21, 2013

Glen Macnow Returns to 94 WIP With New Deal in Hand

Glen Macnow returned to his Saturday morning football show with Ray Didinger today and sounded upbeat and chipper as the two discussed the upcoming Eagles/Bears Sunday Night Football. Macnow had been off the air since December 9th. Macnow voluntarily left the afternoon show with co-host Anthony Gargano while contract negotiations were in limbo.

Macnow's new contract with CBS Radio will have him doing pre-game shows for the Eagles broadcasts on WIP and for the Phillies on sister station 1210 WPHT during baseball season. In January, he will also be heard on another CBS owned station KYW Newsradio 1060’s afternoon broadcast of “Reporter’s Roundup,” and during football season with Harry Donahue on the station’s morning sports reports at a quarter of and a quarter after the hour.

Good move on WIP's part for keeping Glen Macnow a part of the station.

WIP is now hoping the pairing of Rob Ellis and Anthony Gargano will help them to gain in the afternoon ratings race for sports talk in Philadelphia. This is the second major shakeup over at 94 WIP in an effort to cut into 97.5 The Fanatic's Mike Missanelli ratings lead with younger listeners. The first came when Howard Eskin left the afternoon slot in 2011. Eskin has a reduced role on the station like Macnow. He hosts Saturday mornings at the station and of course is now the lead sports anchor at FOX 29.

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